November Nichols, the CEO of the fragrance brand Chémin, has partnered with JCPenney to introduce a new collection of luxury products that are affordable. The collaboration brings a range of gender-neutral perfumes and body items to over 50 JCPenney stores nationwide as well as their online store.
Together with JCPenney, Nichols aims to make Chémin’s products accessible to a wider audience while maintaining the same exquisite fragrances and sensory experiences that their loyal customers adore.
The Chémin collection is now being sold at JCPenney stores in multiple states, including Arizona, California, Florida, Georgia, Illinois, Louisiana, Maryland, North Carolina, New Jersey, Nevada, New York, Texas, and Utah. The collection consists not only of perfumes but also includes various natural body products like body butters, crystal-infused body oils, Vitamin E sugar scrubs, charcoal scrubs, and lotions, as reported by Black Enterprise.
Established in 2017, Chémin has a special significance to Nichols as a tribute to her paternal grandmother, Mary Lena “Chémin” Portalis, who was known as a “medicine woman.” The brand is acclaimed for its emphasis on self-care and its exploration of beauty, wellness, service, artistry, and life. In addition to fragrances and body products, Chémin also offers hand-poured soy candles and artisan teas.
As the only Black-owned brand with its fragrance house, Chémin provides a unique “Chémin Custom Fragrance Experience” where individuals, groups, or organizations can create their custom scents through consultations and formulation sessions, thereby crafting their unique blend of fragrance accords and receiving a personalized bottle of their creation.
Furthermore, Nichols is dedicated to supporting artisans and fostering diversity within the fragrance industry. With significant revenue projected for the fragrance sector, she envisions more opportunities for minorities and women to participate in this thriving field.
For more information about the brand, visit their official website at MaisonChemin.com
Don’t forget to connect with them on Instagram @MaisonChemin
